Ecommerce MCQs

Ecommerce MCQs

These Ecommerce multiple-choice questions and their answers will help you strengthen your grip on the subject of Ecommerce. You can prepare for an upcoming exam or job interview with these Ecommerce MCQs.
So scroll down and start answering.

1: What does SWIFT stand for?

A.   Society for Wire Fund Transfer.

B.   Society for Worldwide International Fund Transfer.

C.   Society for Worldwide International Financial Transactions.

D.   Society for Worldwide Interbank Fund Transfer.

E.   Society for Worldwide Interbank Financial Telecommunication.

2: A page made specifically to rank well in search engines for particular keywords is called?.

A.   Landing page

B.   Doorway page

C.   Search invite page

D.   Inbound page

E.   Hallway page

3: By what form of identity can you send funds to someone using Paypal?

A.   Address and Paypal password

B.   Name and Paypal password

C.   Email id

D.   Bank details

4: A recruiting firm that uses the online testing services of a skills testing website is an example of _______?

A.   B2C

B.   B2B

C.   D2D

D.   W2N

5: A __________ is a record of a users activity on the Internet, including every Web site and every page of every Web site visited.

A.   Clicktrail

B.   Clickpath

C.   Clickstream

D.   Clickwalk

6: What does SET stand for?

A.   Secure Electronic Transfer.

B.   Secure Ecommerce Transaction.

C.   Secure Electronic Transaction.

D.   Secure Ecommerce Transfer.

E.   Secret Electronic Transaction.

7: Which of the following options describes a hardware or software that acts as a mediator between two distinct protocols and helps in the transfer of information between diverse systems.

A.   Interchanger

B.   Gateway

C.   Highway

D.   eExchange

8: What does CTR stand for in the context of internet advertising?

A.   Cost for thousand banner rotation.

B.   Click through rotation.

C.   Click through revenue.

D.   Click through ratio.

E.   Click through rate.

9: What is the ANSI Accredited Standards Committee X12 responsible for?

A.   Developing and maintaining encryption standards used within the US.

B.   Developing and reviewing the legal framework for Ecommerce in the US.

C.   Developing and maintaining the EDI standards used within the US.

D.   Developing and maintaining the SET standard.

E.   None of the above.

10: Which of the following statements is true with regard to smart cards?

A.   They have no role to play in Ecommerce.

B.   They are likely to be used for Ecommerce in exactly the same way that credit cards are used.

C.   They are likely to be used for Ecommerce in the near future through smart card readers which attach to the PC.

D.   They are likely to be used for Ecommerce in exactly the same way that debit cards are used.

E.   None of the above.

11: Which of the following companies were the chief contributors in the development of the SET protocol?

A.   VISA and Mastercard.

B.   Verisign.

C.   RSA Systems and Verisign.

D.   SET Software.

E.   Verisign and IBM.

12: In the context of Ecommerce, what is a Virtual Terminal?

A.   It is another name given to a computer screen.

B.   It is a device that allows merchants who have internet access to take orders over the phone or mail and manually enter credit card information without the need for an internet storefront.

C.   It is a character based terminal without a CPU, hard disk or RAM, that was used with Unix based systems before the advent of GUI operating systems.

D.   It is type of software that allows merchants to view the transactions as they happen on their site.

E.   It is a type of software that allows web sites to conduct automatic credit card authentication.

13: How does AVS work?

A.   The cardholders address and ZIP Code provided at the time of the transaction are compared to the address as registered with the cardholders card issuing bank.

B.   The card holders address is matched against an online directory of addresses.

C.   The card holders address is compared with his ZIP code to see whether they match.

D.   The card holders ZIP code and telephone code are compared to see whether they match.

E.   None of the above.

14: What is OBI?

A.   A standard technical specification designed to facilitate open commerce on the Internet.

B.   A consortium of software companies trying to promote e-business.

C.   A consortium of investment banks trying to promote e-business.

D.   A payment gateway software.

E.   A standard technical specification designed to facilitate B2B ecommerce using Extranets.

15: Which of the following statements is not true with regard to SSL and SET?

A.   In SET, both the purchaser and the merchant must posses a Digital ID whereas in SSL, only the merchant requires one.

B.   In SET, the purchaser must buy through a SET enabled wallet whereas in SSL, the buyer can either use a wallet or fill out a secure form.

C.   Both SSL and SET use Digital Certificates.

D.   SSL can be used for setting up secure web sites whereas SET cannot.

E.   All of these statements are true.

16: What is the speed of a T-3 internet connection?

A.   1.54 megabits/second

B.   1.54 megabytes/second

C.   1.54 gigabits/second

D.   45 megabits/second

E.   45 megabytes/second

17: What is the Data Interchange Standards Association (DISA) responsible for?

A.   Developing standards for networking protocols.

B.   Developing standards for secure communication protocols.

C.   Developing EDI standards.

D.   Developing standards for email protocols.

E.   Developing standards for voice based communication.

18: What is spoofing?

A.   Copying text of images from existing web sites.

B.   Using a packet analyzing software to steal data that is travelling on a network.

C.   Creating an illegitimate site that appears to be published by an established organization.

D.   Stealing credit cards numbers by reading secret data that is travelling across the internet.

E.   None of the above.

19: What does OBI stand for?

A.   Online business initiative.

B.   Online broker investment.

C.   Online business infrastructure.

D.   Open business on the internet.

E.   Open buying on the internet.

20: What are Micropayments?

A.   A series of small payments using credit or debit card

B.   Payment of taxes related to ecommerce

C.   The additional margin charged by ecommerce service providers to cover the cost of transaction processing

D.   Transaction processing charges on very small payments

E.   Payments of very small denominations that are difficult to collect with the usual payment systems

21: Which of the following are common uses for a personal digital ID?

A.   Signing your emails.

B.   Selling items through your site using the SET protocol.

C.   Buying items using the SET protocol.

D.   Signing emails and buying items using SET.

E.   Signing emails and buying and selling items using SET.

22: What does the term Subject mean with regard to digital certificates?

A.   It is a combination of Organization, Country and Common Name.

B.   It is a combination of Organization, Organization Unit, Country and Common Name.

C.   It is a combination of Organization, Organization Unit and Common Name.

D.   It is a combination of Organization, Organization Unit and Country.

E.   It is a combination of Organization, Common Name.

23: State whether the following statement is true or false. Pages views include the hits on non-html components of the webpage such as graphics.

A.   True

B.   False

24: What is the D-U-N-S Number?

A.   A Unique number attached to a web server

B.   A unique number attached to a web visitor who makes a purchase

C.   The total number of visitors who visited the website and bought something

D.   A number used to identify companies

25: What is the term for the penalty, for an agreed upon amount, assessed by retail customer to a supplier for not following vendor procedures established in the contract with the retailer?

A.   Denial penalty

B.   Procedural defaults penalty

C.   Hit back

D.   Chargeback

E.   Pay back

26: What is the return code of Gateway timed out?

A.   502

B.   503

C.   504

D.   505

27: Which formats are supported for storing digital certificates?

A.   X.509 with DER encoding.

B.   X.509 with Base64 encoding.

C.   PKCS.

D.   X.509 with DER encoding or X.509 with Base64 encoding.

E.   X.509 with DER encoding or X.509 with Base64 encoding or PKCS.

28: What is common between Verisign, GTE and Thawte?

A.   They are Certifying Authorities.

B.   They are merchant banks.

C.   They are payment gateway service providers.

D.   They collectively developed the SSL protocol.

E.   They collectively developed the SET protocol.

29: What are affiliate programs?

A.   A banner exchange program.

B.   A system whereby an individual does freelance marketing on behalf of a web site.

C.   A system whereby a site can earn revenue by redirecting surfers to another site.

D.   There is no such thing.

30: What is Mondex?

A.   The name of an online stock exchange.

B.   A new public key based secure communication protocol resembling SET.

C.   The name of a payment gateway service provider.

D.   A smart card based payment system backed by Mastercard.

E.   A software for basic credit card authentication.

31: What does CPC stand for in the context of internet advertising?

A.   Clicks per cost.

B.   Clicks per cent.

C.   Clicks per charge.

D.   Cost per click.

E.   None of the above.

32: What steps can be taken to prevent hackers from sabotaging your web site?

A.   Use a secure connection while logging on to perform administrative tasks on your site.

B.   Use a system of digital signatures to authenticate the site administrators.

C.   Change your administrative passwords frequently and keep them secret.

D.   Use a recognized ISP with an established security record.

E.   All of the above

33: What is stored in a computers memory for remembering preferences during a web site visit that is flushed on leaving the site.

A.   Registry entries

B.   Preference entries

C.   Snapshots

D.   Cookies

34: How is advertising cost calculated using CPM?

A.   The number of clicks on a banner divided by 1000.

B.   The number of clicks on a banner divided by 100.

C.   The number of clicks on a banner divided by 10.

D.   The number of banner impressions divided by 1000.

E.   The number of banner impressions divided by 1 million.

35: What does the term Discount Rate mean in the context of Ecommerce?

A.   The percentage of bonus that your credit card company gives you if you pay your bills on time.

B.   The percentage of fine that your credit card company charges if you dont pay your bills on time.

C.   The percentage of the total transaction amount that the bank will usually deduct prior to transferring your deposit into your bank account.

D.   The percentage of fine that your credit card company charges if you cross your credit limit.

E.   None of the above.

36: The portion of a Web page that is visible once the page has loaded is termed as?

A.   Area of visibility

B.   Above the fold

C.   Below the title

D.   Below the header

E.   Impact area

37: What is the name of the methodology that allows digital data to be transmitted and read at another location that uses a different format from the original source.

A.   Tunneling

B.   Latency

C.   Interoperability

D.   Digital Interchange

38: What does InterNIC stand for?

A.   Internet Naming Information Center.

B.   Internet Network Information Conference.

C.   Internet Network Identification Center.

D.   Internet Network Information Center.

E.   Internet Naming and Identification Center.

39: What is the key size for the Data Encryption Standard(DES) algorithm?

A.   56 bits.

B.   128 bits.

C.   512 bits.

D.   1024 bits.

E.   40 bits.

40: Which of the following statements is true with regard to EDI?

A.   The concept of EDI is outdatated and will die out in the near future.

B.   The concept of EDI is already outdated and it died out in the mid 90s.

C.   EDI is a concept that is only related to Virtual Private Networks and has no place on the internet.

D.   EDI is a concept that is only related to Value Added Networks and has no place on the internet.

E.   Future implementations of EDI are likely to be XML based.

41: Which of the following statements is true with regard to SSL?

A.   SSL only works with the TCP/IP protocol.

B.   SSL only works with TCP/IP and IPX/SPX protocols.

C.   SSL only works with TCP/IP, IPX/SPX and NetBeui protocols.

D.   SSL only works with TCP/IP, IPX/SPX, NetBeui and AppleTalk protocols.

E.   SSL works with TCP/IP, IPX/SPX, NetBeui and several other protocols.

42: Which of the following statements is true with regard to SSL?

A.   40 bit SSL uses a 40 bit RSA public key.

B.   40 bit SSL uses a 40 bit RC4 secret key.

C.   40 bit SSL uses a 40 bit message authentication code(MAC).

D.   40 bit SSL uses a 40 bit message digest.

E.   None of the above.

43: What is TRUSTe?

A.   A consortium that provides certifications to secure web sites as a mark of good quality.

B.   A shopping cart software.

C.   A payment gateway service provider.

D.   A certifying authority.

E.   None of the above.

44: What is the name of the processes that add value in the supply chain that the final buyer in the supply chain will pay for?

A.   Value aggregators

B.   Value creators

C.   Value chain

D.   Wealth chain

E.   Material aggregators

45: Which of the following terms describes a program that randomly rotates the banner ads that are seen by users on a Website so that each time the site is visited or refreshed a different banner ad will appear on the screen.

A.   Banner remix

B.   Banner rotator

C.   Banner randomizer

D.   Banner exchange

46: What does the term EDIFACT stand for?

A.   Electronic Data Interchange For Accountancy, Commerce and Trade.

B.   Electronic Data Interchange For Administration, Commerce and Trade.

C.   Electronic Data Interchange For Administration, Commerce and Transport.

D.   Electronic Data Interchange For Accountancy, Commerce and Transport.

47: What does AVS stand for in the context of Ecommerce?

A.   Authorization Verification System.

B.   Address Verification System.

C.   Advertising Valuation Software.

D.   Authorization and Validation Software.

E.   Age Verification System.

48: Which of the following statements is true with regard to the SET protocol?

A.   The buyer requires a Digital ID.

B.   The merchant requires a Digital ID.

C.   The buyer requires a SET enabled wallet.

D.   The merchant bank requires a Digital ID.

E.   All of the above statements are true.

49: What does a digital certificate contain?

A.   Public key, private key, subject, purpose, expiry date etc.

B.   Public key, private key, subject, issue date, expiry date etc.

C.   Public key, private key, checksum value, purpose, expiry date etc.

D.   Public key, RC4 secret key, subject, purpose, expiry date etc.

E.   Public key, subject, purpose, issue date, expiry date etc.

50: Who developed the SSL protocol?

A.   Netscape.

B.   IBM.

C.   Verisign.

D.   RSA Systems.

E.   Microsoft.