Writing in Public Relation MCQs

Writing in Public Relation MCQs

The following Writing in Public Relation MCQs have been compiled by our experts through research, in order to test your knowledge of the subject of Writing in Public Relation. We encourage you to answer these multiple-choice questions to assess your proficiency.
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1: ______is an overview of the key players involved in a PR campaign.

A.   Backgrounder

B.   Blog

C.   Creative Writing

D.   Futurist

2: Blog is a “traditional” piece of digital content that provides ____.

A.   Updates, insights

B.   Reflections,news related to a company

C.   Professional

D.   All of these

3: Creative messaging that goes beyond the simple transmission of information to engage and________, an important element for PR professionals is known as Creative Writing .

A.   Entertain

B.   Disregard

C.   Upset

D.   Distress

4: What are the outlets of Digital Media?

A.   Online, including discussion board forums

B.   Blogs, social media

C.   Other aspects of the World Wide Web.

D.   All of these

5: A short -form piece of content in which the writer tells a story using the tools of narrative writing, such as dialogue, detail, and creativity is known as feature story .

A.   True

B.   False

6: Infographic is an illustration used to______.

A.   Present data (research)

B.   Share knowledge (information)

C.   Capture attention (visual experiences).

D.   All of these

7: A collection of pre-made promotional and informational materials that cover a brand, person, or cause that is targeted for distribution to media professionals is known as ?

A.   Media kit

B.   Press files

C.   News Release

D.   Persuasive Writing

8: Publishing content that focuses on hard news, such as breaking news and announcements is known as?

A.   Media kit

B.   Press files

C.   News Release

D.   Persuasive Writing

9: Creating stories, content, and messages that resonate with audiences at an emotional, logical, and_______, motivating them to take an action or to think differently.

A.   Practical level

B.   Incorrectly

C.   Insignificantly

D.   When pigs fly

10: Pitch is a short memo, message, or statement outlining clearly what you are trying to accomplish and what you are able to provide in a ______.

A.   Win-win situation

B.   Camel's nose under the tent

C.   Catch-twenty-two

D.   Between scylla and charybdis

11: Publishing content that focuses on soft news, such as news of partnerships and event coverage______.

A.   Press Release

B.   Challenge

C.   Denial

D.   None of these

12: An old way of defining the writing that is invisible online when timing is of the essence, which requires PR professionals to think on their feet, is known as real time writing .

A.   True

B.   False

13: A collection of platforms to engage and interact with, create, and distribute information is known as?

A.   Social Media

B.   Storytelling

C.   Website

D.   Budget

14: Writing the story for a brand is intertwined with the brand purpose, messaging, and essence that can be shared and distributed across different platforms is known as ?

A.   Social Media

B.   Storytelling

C.   Website

D.   Budget

15: A designated offline space with a URL and domain name that is attached to a person,individual, or business is known as a website .

A.   True

B.   False