Basic Media Writing MCQs

Basic Media Writing MCQs

Our experts have gathered these Basic Media Writing MCQs through research, and we hope that you will be able to see how much knowledge base you have for the subject of Basic Media Writing by answering these multiple-choice questions.
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1: 5W’s and 1H is an inverted-______ lead.

A.   Pyramid

B.   Triangle

C.   Square

D.   Rectangle

2: Accuracy is a journalistic standard that requires content to be ______.

A.   Correct

B.   In-correct

C.   Precise

D.   Comprehensive

3: Clarity is the essence of being easily understood.

A.   True

B.   False

4: The degree to which you and your content can be trusted is called _____.

A.   Credibility

B.   Authenticity

C.   Clarity

D.   Accuracy

5: Event leads ______ the action of an event as opposed to the existence of the event.

A.   Highlight

B.   Lowlight

C.   Contour

D.   Annotate

6: Flow is smoothness of movement.

A.   True

B.   False

7: Holes are attributed to a written term that shows how complete a piece of copy is.

A.   True

B.   False

8: A lead that offers readers a ____ as opposed to a point of fact to begin a piece of copy is called imagine lead.

A.   Hypothetical

B.   Theoretical

C.   Categorical

D.   Rhetorical

9: Inverted pyramid is a form of journalistic writing in which information is provided in_____ order of importance.

A.   Descending

B.   Ascending

C.   Parallel

D.   Perpendicular

10: Jargon is field _____.

A.   Specific

B.   Non-specific

C.   General

D.   Particular

11: ____ is the first sentence in the inverted pyramid.

A.   Lead

B.   Jargon

C.   Flow

D.   Quota

12: Name recognition is _____ journalistic practice.

A.   Poor

B.   Smart

C.   Null

D.   None of above

13: This speed is also influenced by the use of punctuation and the length of sentences in the piece is called pace.

A.   True

B.   False

14: A lead that asks the readers something instead of making a declarative statement is known as _____.

A.   Question lead

B.   Quote lead

C.   Pace

D.   Flow

15: Quote leads rely on ______ often

A.   Cliche

B.   Niche

C.   Destiny

D.   Flow

16: A lead format used to update readers about an ongoing event or process is called second day lead.

A.   True

B.   False

17: Relies heavily on the 5W’S and 1H.

A.   Summary lead

B.   Second day lead

C.   Quote lead

D.   Question lead

18: “You” lead uses _____ person point of view.

A.   First 

B.   Second

C.   Third

D.   Fourth

19: If you inaccurately report information, your ______ will suffer because people will not be able to trust you.

A.   Credence

B.   Credibility

C.   Credulity

D.   Focus

20: In a media setting, you want your writing to be ______.

A.   Long

B.   Medium

C.   Short

D.   Unwieldy

21: Active voice requires you to write ______.

A.   In the noun–verb–object format

B.   In the object–noun–verb format

C.   Slowly

D.   Abstractly

22: Get the most important information to your readers as ______ as possible

A.   Slowly

B.   Deliberately

C.   Quickly

D.   Leisurely

23: The inverted pyramid style of writing tells a story in ______.

A.   Small bits and pieces

B.   Long passages

C.   Ascending order of importance

D.   Descending order of importance

24: The inverted pyramid style of writing ______.

A.   Can be used as your guide to determine what information you have and what you need

B.   Is outdated and rarely in use today

C.   Is used only for magazine publishing

D.   Is used only for public relations writing

25: Leads traditionally have a focus on ______.

A.   Your editor/producer

B.   The who, what, when, where, why, and how of a piece

C.   Your publisher

D.   Society at large

26: The inverted pyramid has you put your information into a ______ order of importance.

A.   Lower

B.   Higher

C.   Ascending

D.   Descending

27: One of the primary things media writing demands of you is accuracy.

A.   True

B.   False

28: Get the most important information to your readers as slowly as possible.

A.   True

B.   False

29: Writing in inverted pyramid style means writing the most important thing first and then move to the second most important thing and then the third most important thing and so forth. 

A.   True

B.   False

30: The core of a sentence comes down to the direct object and the verb.

A.   True

B.   False

31: You don’t want to give your readers the most recent information at the top of whatever you are writing.

A.   True

B.   False

32: The big problem with “you” leads is that they can become opinionated and presumptuous.

A.   True

B.   False

33: Question leads are a great way to start a story.

A.   True

B.   False

34: The more well known someone is, the less likely that person’s name will draw readers.

A.   True

B.   False

35: The inverted pyramid can only be used during the writing and information-gathering processes.

A.   True

B.   False

36: Interesting-action lead is a form of summary lead in which the author relies on the value of the “what” to draw readers into the story. These are used when oddity, conflict or impact is a key interest element in a piece of copy.

A.   True

B.   False